Flip’d by IHOP will permanently close its sole Maryland location on Thursday, as its parent company plans to shut down the quick-service concept.
A company representative confirmed the June 1 closure, as reported by The MoCo Show on Tuesday:
“After evaluating the results of our flip’d by IHOP pilot program, IHOP has decided not to continue the concept. Unfortunately, this does mean we will be closing our location in Silver Spring, Maryland. We’re hopeful that all employees at this location will stay with us and join the team at one of our other IHOP locations nearby.”
The third Flip’d by IHOP location opened last September at 8537 Georgia Ave. in the Downtown Silver Spring development. IHOP debuted the Flip’d concept in Lawrence, Kansas in October of 2021; the company’s second location opened in New York City in January of last year. The Flip’d menu includes pancakes, breakfast burritos, pancake bowls with a variety of sweet and savory toppings, egg sandwiches, burgers, and other sandwiches, salads, and grab-and-go items.
The quick-service concept was recently expanded to Cincinnati, Ohio.
“Over the past couple of years, IHOP has learned that consumer needs have shifted. IHOP anticipates delivery and takeout business will continue to grow as consumers gravitate towards off-premise and fast casual dining, making this the perfect time to open Flip’d by IHOP,” the company said last year. “The new restaurant addresses a growing consumer demand for made-to-order breakfast, lunch, and dinner options that are convenient, fast, and fresh, all at a great value.”
One of the principals of the Downtown Silver Spring location, Sunil Shrestha, is also president of Universolutions, LLC, a northern Virginia software development company. The company was primarily a government contractor but switched to a focus on restaurants and real estate. Shrestha and other family members own 10 IHOPs in the region, and operate other franchises, including Dairy Queens, under the umbrella of NMS Holdings.
Currently, there is no information regarding the future of the space.
Photo by David Lay